superstay VINYL ink

FOR MAYBELLINE

To complement the proposal of the Vinyl lipstick line, which offers long-lasting coverage while keeping the lips extremely illuminated, we aim to provide a unique visual experience.

To faithfully capture the effect of this innovative product, we combine reflective shaders with fluid simulations that convey the characteristic viscosity of the product and evoke vinyl fabrics.

This is yet another collaboration with our great partner, Cartel & Co.